MiHoYo’s Genshin Impact Launches New WeChat Points Redemption Mall Offering Physical Merchandise
SHANGHAI, CHINA – August 29, 2024 – MiHoYo, the developer of the popular open-world action RPG Genshin Impact, has announced the launch of a new WeChat points redemption mall, allowing players to earn points through daily sign-ins and exchange them for physical merchandise.
The new mall, accessible through the Genshin Impact PointsRedemption Mall mini-program on WeChat, offers a variety of Genshin Impact-themed merchandise, including figurines, keychains, and other collectibles. Players can access the mall by searching for the mini-program on WeChat, accessing it through theofficial Genshin Impact WeChat account, or clicking on the provided link.
To earn points, players simply need to visit the Cumulative Sign-in Benefits page in the mall and click the Sign In button daily. The pointsearned can then be used to redeem the desired merchandise. Each item requires a specific number of points for redemption.
This new initiative comes as MiHoYo continues to expand its engagement with players beyond the game itself. The launch of the WeChat points redemption mall is seen as a way to further incentivize player engagement andprovide them with tangible rewards for their dedication to the game.
We are excited to offer our players a new way to engage with Genshin Impact and show their love for the game, said a spokesperson for MiHoYo. The WeChat points redemption mall allows players to earn points through daily sign-ins and redeemthem for exclusive merchandise, providing them with a tangible reward for their dedication to the game.
This move follows a recent announcement by Tencent QQ, the popular Chinese instant messaging platform, regarding its integration with Genshin Impact. The integration allows players to link their QQ accounts with their Genshin Impact accounts, enabling them to view their gameprogress, including achievements and Abyss rankings, directly on their QQ profiles.
This integration is part of a broader strategy by Tencent QQ to further engage with game communities and provide them with more integrated experiences. The platform has stated its intention to collaborate with more game developers to offer similar integrations and provide channel owners with support andmonetization tools.
The launch of the WeChat points redemption mall and the integration with Tencent QQ highlight the growing trend of game developers seeking to engage with their players beyond the game itself. By offering rewards and integrating with other platforms, developers are aiming to create a more immersive and rewarding experience for their players, fostering stronger communityengagement and loyalty.
About MiHoYo
MiHoYo is a Chinese video game developer and publisher known for its popular open-world action RPG Genshin Impact. The company is also known for its other titles, including Honkai Impact 3rd and Tears of Themis. MiHoYo is committedto creating high-quality games with engaging storylines and immersive gameplay.
About Genshin Impact
Genshin Impact is a free-to-play open-world action RPG set in the fantasy world of Teyvat. Players take on the role of a Traveler who is separated from their sibling and must journey across Teyvatto find them. The game features a diverse cast of characters, each with unique abilities and stories, and a vast open world to explore. Genshin Impact has gained immense popularity worldwide, garnering critical acclaim for its stunning visuals, engaging gameplay, and compelling story.
【source】https://www.ithome.com/0/792/106.htm
Views: 1