乘联会秘书长崔东树近日发文，对2023年12月及全年国内乘用车价格段市场结构进行了分析。根据他的报告，2023年30万以上乘用车占市场份额的13.6%，较2022年增长了2.8%。这一趋势表明，近年来15万以上车型的占比持续上升，尤其是30万以上车型的占比从2022年的11.8%上升到了2023年的13.6%。
崔东树表示，这一变化体现了乘用车新能源增长带来的高端化发展趋势明显。他还指出，近几年来，5万元以下车型的占比持续上升，主要得益于微型电动车的销量贡献。然而，在2023年，这一比例仅为2.9%，较2022年下降了1.2%。此外，5-10万元传统车型的销量下滑与新能源汽车销量的增长相互抵消，导致其总体占比下降了5.5%。
与此同时，10-15万元车型在2023年全年市场份额达到了34%，恢复较快。崔东树还提到了不同级别车型新能源渗透率的情况。根据他的数据，微型车渗透率达到了100%，A0级小型车渗透率为58%，A级车（紧凑型）渗透率约为24%，居于各级别中的最低位置。B级车（中型）渗透率为40%，C级车（中大型）渗透率为27%。
英语如下：
Title: High-end Car Sales Increase in 2023, New Energy Vehicles Leading Market Transformation
Keywords: Passenger Car Market, New Energy Vehicles, High-end Trend
Content: Cui Dongshu, Secretary General of China Passenger Car Association, recently released an analysis of the domestic passenger car market structure in December 2023 and throughout the year. According to his report, high-end passenger cars priced at over 300,000 yuan accounted for 13.6% of the market share in 2023, an increase of 2.8% compared to 2022. This trend indicates a continuous rise in the proportion of vehicles priced above 150,000 yuan in recent years, especially for those priced above 300,000 yuan, which increased from 11.8% in 2022 to 13.6% in 2023.
Cui Dongshu stated that this change reflects a clear trend of high-end development driven by the growth of new energy vehicles in the passenger car market. He also pointed out that in recent years, the proportion of vehicles priced below 50,000 yuan has been continuously increasing, mainly due to the sales contribution of micro electric vehicles. However, in 2023, this proportion was only 2.9%, a decrease of 1.2% compared to 2022. In addition, the decline in sales of traditional vehicles priced between 50,000 and 100,000 yuan was offset by the growth in sales of new energy vehicles, resulting in a overall decrease of 5.5% in their market share.
At the same time, the market share of vehicles priced between 100,000 and 150,000 yuan recovered rapidly throughout 2023, reaching 34%. Cui Dongshu also mentioned the new energy penetration rate of vehicles at different levels. According to his data, the penetration rate of micro cars reached 100%, while that of A0 small cars was 58%, and that of A-class (compact) cars was approximately 24%, the lowest among all levels. The penetration rate of B-class (midsize) cars was 40%, and that of C-class (large midsize) cars was 27%.
【来源】https://www.ithome.com/0/745/107.htm
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