Quanzhou, Fujian, China – In a fascinating blend of tradition and technology, the city of Quanzhou, a historical hub of maritime trade and cultural heritage in Fujian province, has partnered with Alipay to launch a Cyber Guan Gong experience. This innovative initiative allows visitors to interact with a 1.5-meter-tall statue of Guan Gong, a revered figure in Chinese culture symbolizing loyalty, righteousness, and courage, using their smartphones.

Located on the bustling Tumen Street in Quanzhou’s Licheng district, the Cyber Guan Gong statue offers a unique digital twist on traditional religious practices. By simply touching the statue with their Alipay mobile app, users can digitally draw divination sticks (籤, qiān), ask questions, and receive interpretations – all within the digital realm.

This collaboration between the Quanzhou Culture and Tourism Bureau and Alipay represents a novel approach to attracting tourists and engaging younger generations with traditional culture. Instead of relying solely on conventional methods, the city is leveraging the power of mobile technology to create an interactive and accessible experience.

Beyond the physical statue, the initiative extends to souvenir merchandise. Visitors can purchase miniature Guan Gong figurines equipped with the Alipay touch functionality, allowing them to seek blessings and guidance anytime, anywhere. This clever integration of physical and digital elements further enhances the user experience and promotes cultural preservation in a modern context.

The Alipay touch feature, initially designed for mobile payments, has found diverse applications in recent years. From ordering food and hailing taxis to logging into internet cafes and university campuses, the technology has become increasingly versatile. According to Alipay, the number of users utilizing the touch feature surpassed 100 million in April of this year, with millions of merchants across over 400 cities embracing this new gateway.

The launch of the Cyber Guan Gong in Quanzhou exemplifies a growing trend of integrating technology with cultural heritage in China. As cities seek to attract tourists and revitalize traditional practices, innovative solutions like this demonstrate the potential of digital platforms to bridge the gap between the past and the present. Whether this digital approach to seeking divine guidance will resonate with traditional devotees remains to be seen, but it undoubtedly offers a fresh and engaging way for a new generation to connect with Chinese culture.

Conclusion:

The Cyber Guan Gong project in Quanzhou represents an intriguing intersection of tradition and technology. By leveraging the Alipay platform, the city is attempting to modernize religious practices and attract a younger audience to its rich cultural heritage. This initiative highlights the potential of digital innovation in preserving and promoting cultural traditions in a rapidly evolving world. Future research could explore the long-term impact of such initiatives on traditional religious practices and the evolving relationship between technology and culture in China.

References:

  • IT之家. (2024, June 2). 福建泉州联合支付宝推出“赛博电子关公”,手机“碰一下”塑像即可许愿求签. Retrieved from https://www.ithome.com/0/975/437.htm


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