北京，2024年1月——中国互联网巨头百度近日公布了其2023年度第四季度及全年的财务报告，显示出强劲的盈利增长。报告显示，百度2023年全年净利润达到287亿元，相比前一年增长了39%，总营收为1345.98亿元。第四季度，百度营收为349.51亿元，净利润为77.55亿元，同比增长44%，显示出公司业务的稳健发展。
这一显著的增长主要归功于百度在人工智能（AI）领域的深入布局。百度创始人、董事长兼CEO李彦宏在财报发布后表示：“2023年，我们见证了文心大模型和文心一言的迭代升级，以及产品与服务的重构，这些都为公司的商业化进程注入了新的活力。我们的核心业务展现了强大的韧性和持续的健康发展。”
李彦宏强调，百度将持续加大对生成式AI和基础模型的投入，以期构建新的增长引擎，为未来的业绩增长奠定坚实基础。随着AI技术的不断创新和应用，百度在智能搜索、自动驾驶、云计算等多个领域展现出广阔的发展前景。
这份财报不仅反映了百度在AI领域的领先地位，也凸显了其在经济环境不确定性中保持战略定力和创新能力的能力。随着公司对AI技术的深入探索，业界期待百度在新的一年中能带来更多创新成果，进一步推动业绩的稳健增长。
英语如下：
**News Title:** “Baidu’s 2023 Net Profits Surge 39%, AI Business Leads New Wave of Growth”
**Keywords:** Baidu’s substantial profit growth, AI growth engine, Robin Li’s outlook for the future
**News Content:**
**Title:** Baidu Reports 39% Increase in 2023 Net Profits, AI Business Drives New Highs
**Beijing, January 2024** — Chinese internet giant Baidu has recently released its financial report for the fourth quarter and full year of 2023, revealing robust profit growth. The report shows that Baidu’s full-year net profits for 2023 reached 287 billion yuan, a 39% increase from the previous year, with total revenues of 1345.98 billion yuan. In the fourth quarter, the company’s revenues were 349.51 billion yuan, and net profits stood at 77.55 billion yuan, up 44% year on year, demonstrating the steady development of its business.
This substantial growth is largely attributed to Baidu’s deep foray into the field of artificial intelligence (AI). Following the release of the financials, Baidu’s founder, chairman, and CEO Robin Li stated, “In 2023, we witnessed the iterative upgrades of the Wenxin large language model and Wenxin Yiyan, as well as the reconstruction of our products and services, all of which injected new vitality into our commercialization process. Our core business has demonstrated strong resilience and sustained healthy development.”
Li emphasized that Baidu will continue to increase its investment in generative AI and foundational models, aiming to build new growth engines and lay a solid foundation for future performance growth. With continuous innovation and application of AI technology, Baidu is poised for broad development prospects in areas such as intelligent search, autonomous driving, and cloud computing.
This financial report not only underscores Baidu’s leadership in the AI domain but also highlights its ability to maintain strategic composure and innovation in the face of economic uncertainties. As the company continues to delve deeper into AI technology, the industry anticipates more innovative achievements from Baidu in the coming year, further propelling its stable revenue growth.
【来源】https://baijiahao.baidu.com/s?id=1792134271536959258
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